Los Cabos is in the midst of an unprecedented hospitality boom. Over a four year period the number of 
hotel rooms in Cabo San Lucas and San Jose del Cabo is ballooning by upwards of 35%: from 14,000 to 18,000. This significant leap in availability doesn’t merely reflect the bump in visitors generated by increased international flights, it also spotlights the region’s increasingly robust luxury market.
It seems hard to imagine now, with the proliferation of championship-level golf courses and pampering spas, but Los Cabos’ emergence as a tourist destination was almost entirely premised on big-game sport fishing. Despite important early lodgings like Hotel Cabo San Lucas, the luxury market remained largely untapped until the 1990s, when legendary local hotel manager Edward Steiner helped to refine and define the high-end Los Cabos experience; first at Las Ventanas al Paraiso, then later at One & Only Palmilla.
The Cape: A Thompson Hotel kick-started the most recent luxury boom in 2015, pairing urban chic and Chef Enrique Olvera’s world-renowned cuisine with a breathtaking seaside location at Playa Monumentos. In the past six months, two more wow-factor resorts have made their premieres in the tourist corridor that connects the cape cities. Grand Velas Los Cabos has turned heads with its stunning sail-shaped architecture – a nod to the family name Vela, which means sail in Spanish – as well as the world’s most expensive tacos (the 25K tortilla-wrapped treats include lobster, caviar and gold leaf). Chileno Bay Resort & Residence, by contrast, is distinguished by its amazing series of swimming pools, which combined stretch for over 400 meters.
More high-profile hotels and resorts are on the way, and with the exception of Hard Rock, all are aimed at the luxury market. Benchmark brands Ritz-Carlton and Four seasons are scheduled to open properties within the next year, the former at Puerto Los Cabos, the latter at La Ribera on the Los Cabos municipality’s spectacular East Cape.
Le Blanc and parent company Palace Resorts also plan to open a Los Cabos based resort later this year, following the success of their flagship Mexican property in Cancun. Grupo Solmar, one of the area’s pioneering hospitality brands, is unveiling a new offering this year called Rancho San Lucas, which will feature both a resort and residences at a spectacular Pacific Coast setting north of Cabo San Lucas.
Perhaps the most exciting new addition, however, is a boutique hotel from Nobu. After becoming famous for his fusion of Japanese sushi with Peruvian ingredients, Chef Nobu Matsuhisa started a hospitality company with acclaimed actor Robert De Niro and producer Meir Teper. Their Los Cabos property, slated to open in 2018 at Diamante, follows similarly branded projects in Las Vegas and the Philippines.
Photo courtesy of Chileno Bay Resort & Residences.
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